On a bright summer day in Frankfurt, I had the pleasure of creating photo and video content for electric car brand NIOand professional footballer Laura Freigang.

Our shoot took place in the heart of downtown Frankfurt and by the waterfront – blending urban architecture with the elegance of NIO’s new model. The aim: to capture Laura’s authentic excitement as she received her new vehicle, and to create high-quality brand visuals for both social media and press coverage.

As the photographer and videographer, I documented the handover moment, created lifestyle portraits, and produced a short highlight reel tailored to NIO’s brand aesthetics. The results showcase not only Laura’s personality, but also the sleek, modern design of NIO’s electric car.

This project combined sports marketing, automotive photography, and personal storytelling – a perfect reflection of my work at the intersection of commercial content and authentic visual narratives.